Car Dealership Guy
Napleton Auto Group outclasses field on internet lead response rate
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May 2026
For Napleton Auto Group, following up on leads with a phone call is essential. The dealership group led its peers with a 97% rate of following up on customer inquiries with a phone call during Pied Piper’s Prospect Satisfaction Index and Internet Lead Effectiveness Behavior, and captured the top overall score for a fifth straight year. Zooming in: Napleton has not only scored the best among dealerships but has also improved its score each year. ...
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Auto Remarketing
Dealer news: Napleton sets another record for internet lead response
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May 2026
The best dealership group when it comes to responding to internet leads keeps getting better. For the fifth consecutive year, Napleton Automotive Group ranked No. 1 in Pied Piper’s PSI Internet Lead Effectiveness Auto Dealer Group Study, and for the second year in a row, it set a record. Napleton’s average internet lead effectiveness score of 93 is the highest ever recorded in the study, which rates the response behaviors of 31 large dealership ...
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Press Release: NAPLETON AUTO GROUP RANKS HIGHEST FOR 5TH YEAR IN 2026 WEB LEAD RESPONSE STUDY
May 2026
Customer response hits all-time high: average ILE score jumps 7 points Same leads, very different outcomes: Dealer group scores ranged from 54 to 93 Napleton sets new record: 90% of their dealerships delivered “perfect” responses Austin, Texas, USA – May 11, 2026 – Napleton Automotive Group dealerships ranked highest for the fifth straight year in the 2026 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Auto Dealer Group Study, which compared ...
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Green Industry Pros
Study Reveals 42% Lead Failure Rate | Results of customer interaction with national home service brands.
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May 2026
Home services companies often fail to answer the phone or follow up promptly, and many of those customers commit to another provider before the first company even realizes the opportunity was missed. For the 2026 2026 Pied Piper Lead Handling Effectiveness Home Services Study, Pied Piper measured the performance of 31 of the largest home services brands, completing 3,211 evaluations nationwide between October 2025 and January 2026. The study ...
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Window + Door
Precision Garage Door Ranked #1 in Customer Lead Handling Effectiveness Home Services Study
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April 2026
Neighborly Brands’ Precision Garage Door Service ranked highest in the 2026 Pied Piper Lead Handling Effectiveness Home Services Industry Study, which evaluated major home services brands based on how effectively they interacted with new customers by phone, chat and web form, as well as follow-up by phone, text and email. Following in the rankings were Mister Sparky, Mr. Electric and Roto-Rooter, all scoring over 50 on a 100-point scale. For the ...
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Franchise Chatter
The Silent Revenue Killer: A Deep Dive Into the 2026 Home Services Lead Handling Study (Q&A)
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April 2026
Whether it is a phone call left ringing or a dead-end AI interaction, nearly half of all prospective customers are slipping through the cracks before a business even realizes they’ve reached out. In an era where digital marketing costs are at an all-time high, these missed connections represent a massive revenue leak. Pied Piper has been a leading authority on retail performance for more than 15 years, developing their proven methodology through ...
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Linkedin – Pied Piper CEO Fran O'Hagan
Massive Missed Opportunity in the Home Services Industry: 42% of Customer Inquiries Fail
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April 2026
Massive missed opportunity in the home services industry: 42% of customer inquiries go unanswered, lack follow-up, or fail to drive the next step in the buying process. In an $800 billion industry, that’s a significant amount of lost revenue. Home services is the industry homeowners depend on every day: electrical, plumbing, roofing, garage door repair, pest control, and more. Think of the white vans and pickups that show up at your home when ...
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Press Release: PRECISION GARAGE DOOR RANKED #1 IN CUSTOMER LEAD HANDLING EFFECTIVENESS™ HOME SERVICES STUDY
April 2026
New Study Reveals 42% Lead Failure Rate Across Home Services Sector Despite Elite Performance from Top-Ranked National and Franchise Brands • A Pied Piper study of major home services brands evaluated 3,211 retail locations using Lead Handling Effectiveness™ (LHE™) to measure how effectively they handled new customer inquiries via phone, chat, or web form as well as follow-up by phone, text, and email. • Failure Rates Varied Widely: Brands such ...
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DEALERNEWS
AI Can't Do it All
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March 2026
What we consistently observe in the auto industry is that “fancy fixes” rarely drive meaningful, sustained improvement. Instead, the results almost always come from something far less glamorous: (and dare we say kinda Luddite) leadership commitment to simple, disciplined human processes. That’s true even though the auto industry already has access to the most advanced tools and technology available. Take https://tekion.com/ for example: after ...
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Auto Success Online
Infiniti Dealers Lead 2026 Pied Piper Internet Lead Effectiveness Study
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March 2026
Infiniti dealerships ranked highest in the 2026 Pied Piper PSI Internet Lead Effectiveness (ILE) Auto Industry Study, which measured and ranked responsiveness to sales leads submitted through dealership websites. Now in its 15th year, the study measured responses to customer inquiries sent to 3,290 dealership websites representing all major auto brands. The average Infiniti dealership achieved a score of 82 out of 100, while the total industry ...
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