OPE Magazine
Pied Piper releases annual Internet Lead Effectiveness study results
February 2025
Kubota dealerships ranked highest in the 2025 Pied Piper PSI Internet Lead Effectiveness (ILE) Compact Tractor Industry Study, which measured responsiveness to internet sales leads coming through dealership websites. Following Kubota were Kioti, TYM, Mahindra and John Deere. Pied Piper submitted customer inquiries through the websites of 726 compact tractor dealerships representing all major brands. Each inquiry asked a specific question about a ...
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