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Boating Industry Sea-Doo dealers rank highest in 2024 Pied Piper study

Boating Industry
Sea-Doo dealers rank highest in 2024 Pied Piper study

October 2024

BRP Inc’s Sea-Doo dealerships were ranked highest according to the 2024 Pied Piper PSI Telephone Lead Effectiveness (TLE) Study, which measured responsiveness to sales customers who phoned boat dealerships interested in purchasing a pontoon boat. Following Sea-Doo were dealerships selling Polaris Inc’s Bennington, Avalon & Tahoe Manufacturing’s Avalon, and Brunswick Corporation’s Harris.

For more than fifteen years Pied Piper has provided measurement and reporting of best practice sales and service behaviors using the fact-based Prospect Satisfaction Index (PSI) process. Brands from industries such as automotive, powersports and agriculture have been measured and ranked, but 2024 marks the first PSI industry study for the marine industry, focusing on brands and dealerships selling the industry’s most popular product: pontoon boats.

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Tags: Sea-Doo Telephone Lead EffectivenessAvalonBenningtonBoating IndustryHarris

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Printed: November 21, 2024

All information contained within these documents is based upon patent-pending and/or proprietary methodology belonging to or licensed by Pied Piper Management Company, LLC and usage is subject to the terms and conditions specified in the Retailer Participation and License Agreement or other Agreements. Your acceptance of this information implies your consent to keep its contents private. © 2024 Pied Piper Management Company, LLC.