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Dealer Marketing Magazine Is it Possible to Turn More Shoppers into Buyers?

Dealer Marketing Magazine
Is it Possible to Turn More Shoppers into Buyers?

September 2007

The Pied Piper Prospect Satisfaction Index (www.piedpiperpsi.com/) is one source for dealers who wish to see how their sales process effectiveness stacks-up against the national average for other same brand dealerships.

» View PDF of Article (376.9 KB) PDF Document

Tags: automotiveautomotive secret shoppingbenchmarkingcar buyerscustomer loyaltyDealer Marketingdealershipdealership experiencedealership responsivenessFran O'HaganJaguarLand RoverLexusMercedes-Benzsales effectivenesssales process

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