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PowerSports Business
Victory Ranks No. 1 for Customer Service
May 2010
With more than a 40 percent decline in motorcycle retail sales in 2009, every customer counts. No one knows that more than salespeople, and they've proven it with their customer service scores.
One particular area the industry excelled in compared to last year was the sales staff asking for trade-ins. This happened 42 percent more often in 2010 than the previous year. Other areas that also saw double-digit improvements were the salespeople asking about factors preventing the purchase and the salesperson discussing features unique from the competition.
Those are the findings from the 2010 Pied Piper Prospect Satisfaction Index (PSI).
One particular area the industry excelled in compared to last year was the sales staff asking for trade-ins. This happened 42 percent more often in 2010 than the previous year. Other areas that also saw double-digit improvements were the salespeople asking about factors preventing the purchase and the salesperson discussing features unique from the competition.
Those are the findings from the 2010 Pied Piper Prospect Satisfaction Index (PSI).
