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Press Release: 2010 Pied Piper PSI® U.S. Motorcycle Industry Benchmarking Study Victory Dealers Achieve Highest Ranking in 2010

Press Release: 2010 Pied Piper PSI® U.S. Motorcycle Industry Benchmarking Study
Victory Dealers Achieve Highest Ranking in 2010

May 2010

The Victory Motorcycle brand from Polaris Industries, Inc. ranked highest in the newly released 2010 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. Motorcycle Industry Study, finishing ahead of Ducati, Harley-Davidson, BMW, Triumph, Yamaha and MV Augusta, all of which scored above the industry average. Now in its fourth year, the independent Pied Piper PSI study sent 2,014 hired anonymous “mystery shoppers” into motorcycle dealerships nationwide. The patent-pending PSI process accurately measures how effectively each brand's dealerships help motorcycle shoppers become motorcycle buyers.

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Tags: benchmarkingcustomer loyaltydealershipdealership experiencedealership responsivenessDucatiFran O'HaganHarley-Davidsonmotorcyclemotorcycle buyersmotorcycle mystery shoppersmotorcycle mystery shoppingmotorcycle secret shoppingPress Releasesales effectivenesssales processVictory motorcycles

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All information contained within these documents is based upon patent-pending and/or proprietary methodology belonging to or licensed by Pied Piper Management Company, LLC and usage is subject to the terms and conditions specified in the Retailer Participation and License Agreement or other Agreements. Your acceptance of this information implies your consent to keep its contents private. © 2024 Pied Piper Management Company, LLC.