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Recent Press - Powersports Business (Page 9)
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PowerSports Business
Survey: Harley Tops Among Industry Retailers
February 2007
Harley-Davidson dealerships have the most effective sales force and provide the best shopping experience among top motorcycle brands, according to what is believed to be the first survey of its kind in the powersports industry. Read More >
PowerSports Business
All Indicators Point to an Inept Sales Force
February 2007
The first ever Pied Piper Satisfaction Index points to one industry misgiving: our sales staffs are inept. Acknowledge that your sales staff and its procedures are less than what they could be, perhaps drastically so. And then do something about it. Read More >
PowerSports Business
Guest Column: Turning a prospect into a customer
January 2007
The U.S. motorcycle industry is all about fun, freedom and a completely discretionary purchase. So why doesn’t a customer’s motorcycle-buying experience reflect the fact that the dealership needs the customer far more than the customer needs the motorcycle? Read More >
