Press Release: JOHN DEERE COMPACT TRACTOR DEALERS RANKED FIRST FOR RESPONDING TO WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS
57% of compact tractor website customers industrywide received no personal reply to their inquiry
February 2023
Monterey, California – February 6, 2023 – John Deere dealerships ranked highest in the 2023 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Compact Tractor Industry Study, which measured responsiveness to Internet leads coming through dealership websites – behaviors tied directly to retail sales success. Dealers selling Kubota, Mahindra and Yanmar tied for second, followed by LS Tractor and TYM, which were included in the study for the first ...
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