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Dealer Magazine M-B dealers rank highest in satisfaction study

Dealer Magazine
M-B dealers rank highest in satisfaction study

July 2009

Mercedes-Benz dealerships ranked highest in the newly released 2009 Pied Piper Prospect Satisfaction Index (PSI) U.S. Auto Industry Study, one of a series of unique national benchmarking studies that measure how consumers are treated when shopping for a new car, motorcycle, RV or boat. Following Mercedes-Benz were Lexus, Jaguar, Saturn and Land Rover. The independent study sent 3,531 hired anonymous "mystery shoppers" into auto dealerships ... Read More >

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Tags: automotive automotive secret shopping benchmarking car buyers customer loyalty Dealer Magazine dealership dealership experience dealership responsiveness Fran O'Hagan Jaguar Land Rover Lexus Mercedes-Benz sales effectiveness sales process
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Printed: November 21, 2024

All information contained within these documents is based upon patent-pending and/or proprietary methodology belonging to or licensed by Pied Piper Management Company, LLC and usage is subject to the terms and conditions specified in the Retailer Participation and License Agreement or other Agreements. Your acceptance of this information implies your consent to keep its contents private. © 2024 Pied Piper Management Company, LLC.