Press Release: BRP'S CAN-AM UTV/SIDE-BY-SIDE DEALERS RANKED #1 BY 2020 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))
Study measured in-dealership treatment of U.S. UTV shoppers
Shows impact of COVID – 19 on dealership sales behaviors
September 2020
Monterey, California, USA – September 28, 2020 – COVID-19 drove industrywide changes in dealership sales behaviors, but for the third year in a row, BRP’s Can-Am dealerships were the top ranked UTV brand, reports the newly released 2020 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. UTV Industry Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership between April and August 2020, ...
Read More >
» View PDF of Article (561.5 KB)