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Powersports Finance
Can-Am tops UTV dealer survey
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September 2019
Can-Am was ranked as the top UTV brand based on how salespeople interact with consumers, according to a UTV dealer survey from Pied Piper Management. The study measures the treatment of UTV shoppers who visit franchise dealerships and ranks OEMs based on interaction with potential buyers. For example, the study tracks whether a salesperson offered a test drive or showed off the service department. Of the 22 OEMs rated in the survey, Can-Am was ... Read More >
Powersports Finance
Kubota dealers most likely to discuss finance options, survey reveals
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September 2019
The salespeople at Kubota dealerships are more likely than other OEM dealers to bring up the topic of financing to customers, according to a UTV dealer survey from Pied Piper Management. The study measures the treatment of UTV shoppers who visit franchise dealerships and ranks the OEMs based on how salespeople interact with potential buyers. For example, the study tracks whether a salesperson offered a test drive or showed off the service ... Read More >
Powersports Finance
Early Promotion of Finance Options Boosts Sales, UTV Dealer Study Says
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June 2018
Promoting financing options during — rather than at the end of — the sales process is a vital way for powersports dealers to boost sales, according to a newly released UTV dealer study. The survey, conducted by Pied Piper Management Co., ranks UTV manufacturer performance based on 66 criteria. After creating a measurement system through research and interviews, Pied Piper sent in mystery shoppers to get a candid view of the sales process. Of the ... Read More >
