The Detroit News
Car shoppers rate stores: Survey shows luxury brand dealers give customers best treatment
July 2007
Dealers selling Honda Motor Co.’s premium Acura vehicles won the highest marks from car shoppers in a recent survey, followed by Land Rover, Saturn, Jaguar and Volkswagen stores.
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Ward’s Dealer Business
Pushy Car Salespeople? Guess Again.
July 2007
Pushy car salespeople are more fiction than fact, according to a study released this week that refutes many of the negative stereotypes typical of the industry.
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Autoblog.com
REPORT: Acura dealers treat customers best whether or not they buy
July 2007
Consulting firm Pied Piper surveyed customers at 1,592 dealerships to show what we already knew, that not all dealer experiences are created equal. The survey covered the customer service regardless of whether or not the perspective buyer actually purchased a vehicle.
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Washington Post
Acura, Land Rover top ranking of U.S. dealerships
July 2007
Honda Motor Co.'s luxury Acura division topped a consumer satisfaction survey intended to measure how well U.S. car shoppers felt they were treated in dealer showrooms whether or not they bought a vehicle on the spot.
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LA Times
Acura tops survey of dealer service
July 2007
Honda Motor Co.'s luxury Acura division topped a consumer satisfaction survey intended to measure how well U.S. car shoppers felt they were treated in dealer showrooms whether or not they bought a vehicle on the spot.
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ABC News
Acura, Land Rover top ranking of U.S. dealerships
July 2007
The study, released this week by Pacific Grove, Calif.-based sales consultancy Pied Piper, showed Ford Motor Co.'s Land Rover in second place and General Motors Corp.'s Saturn in third.
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Monterey County Herald
Shoppers rate Acura, Land Rover, Saturn dealers tops
July 2007
In an innovative study that evaluates how well car shoppers — not buyers — are treated in showrooms, Acura, Land Rover and Saturn dealers came out on top.
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RV Business
Study Rates ‘A’ Brand Dealers with Consumers
July 2007
Monaco brand dealers were ranked highest in a newly released study gauging how shoppers are treated at retail locations that sell Class A motorhomes.
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Monaco RV Dealerships Ranked highest by 2007 Pied Piper Prospect Satisfaction Index
RV industry benchmarking study identifies why customers stay – or walk away
July 2007
Patent-pending Pied Piper PSI process used to evaluate and benchmark RV industry shopping experience and salesmanship effectiveness, and provide actionable insights to turn more shoppers into buyers.
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Motorcycle Product News
H-D Dealerships Top Prospect Satisfaction
May 2007
2007 Pied Piper Prospect Satisfaction Index. "For the first time, manufacturers and dealers have a clear set of guidelines for improving sales processes."
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