Car Dealership Guy
Subaru dealers are setting a new standard for online lead responses
March 2025
When it comes to responding to online car shoppers—car dealers are making meaningful strides—but no brand is performing better than Subaru. Driving the news: For the first time, Subaru dealerships ranked No. 1 in the 2025 Pied Piper Internet Lead Effectiveness (ILE) Study, which measures how quickly and effectively dealers respond to online inquiries. The brand's score of 77 out of 100 is the highest ever recorded, helping Subaru surpass last ...
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