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Recent Press - New York Times

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New York Times Mercedes-Benz tops study of U.S. auto dealers

New York Times
Mercedes-Benz tops study of U.S. auto dealers

July 2011

DETROIT (Reuters) - Mercedes-Benz dealerships were tops for the third straight year in an independent study issued on Monday of U.S. auto dealers that uses secret shoppers to determine how customers are treated. Mercedes-Benz, a Daimler AG brand, was followed by Jaguar, a Tata Motors brand, and Lexus, the luxury brand of Toyota Motor Corp , which tied for second. Toyota's U.S. dealerships and Chrysler's Ram pickup truck dealers were best among ... Read More >

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Tags: automotive secret shopping benchmarking car buyers customer loyalty dealership dealership experience dealership responsiveness Fran O'Hagan Mercedes-Benz Mini New York Times Ram Reuters sales effectiveness sales process Toyota
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