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Press Release: BMW AUTO DEALERS RANKED #1 FOR RESPONDING TO WEBSITE CUSTOMERS REPORTS PIED PIPER PSI(R) Texting gains popularity among dealers—39% of website customers now receive dealer texts—but dealers often fail to obtain customer permission first

Press Release: BMW AUTO DEALERS RANKED #1 FOR RESPONDING TO WEBSITE CUSTOMERS REPORTS PIED PIPER PSI(R)
Texting gains popularity among dealers—39% of website customers now receive dealer texts—but dealers often fail to obtain customer permission first

July 2019

Monterey, California – July 8, 2019 – BMW auto dealerships ranked highest in the 2019 Pied Piper PSI® Internet Lead Effectiveness® Benchmarking Study, which answers the question, “What happens when customers visit a dealer website and inquire about a vehicle?” Dealerships selling Acura vehicles were ranked second, followed by dealerships selling Mercedes-Benz or Volvo. New for 2019 was an update to ILE scoring, which increased weighting for the ... Read More >

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Tags: automotive CRM automotive lead response dealership chat dealership texting dealership website response internet mystery shopping
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Printed: November 21, 2024

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