RURAL LIFESTYLE DEALER
Pied Piper PSI Releases 2020 Rankings for UTV and Motorcycle Dealership Responses to Web Customers
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May 2020
Monterey, Calif. - Harley-Davidson dealerships ranked highest in the 2020 Pied Piper PSI Internet Lead Effectiveness (ILE) Industry Study, which answers the question, "What happens when motorcycle or UTV customers visit a dealer website and inquire about a vehicle?" Dealerships selling Indian motorcycles were ranked second. The study was completed before the appearance of the coronavirus pandemic, but in the aftermath of the pandemic dealer ...
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Press Release: HARLEY-DAVIDSON DEALERSHIPS RANKED #1 IN 2020 FOR RESPONDING TO WEBSITE CUSTOMERS, REPORTS PIED PIPER PSI(R)
Aftermath of coronavirus pandemic expected to reward those who cater to online customers
May 2020
Monterey, California, USA – May 4, 2020 – Harley-Davidson dealerships ranked highest in the 2020 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Industry Study, which answers the question, “What happens when motorcycle or UTV customers visit a dealer website and inquire about a vehicle?” Dealerships selling Indian motorcycles were ranked second. The study was completed before the appearance of the coronavirus pandemic, but in the aftermath ...
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» View PDF of Article (762.4 KB)
Outdoor Power Equipment
2019 Pied Piper Prospect Satisfaction Index
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October 2019
For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index (PSI) U.S. UTV Industry Benchmarking Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership. Rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring of dealership behaviors to ...
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» View PDF of Article (3.52 MB)
Powersports Finance
Can-Am tops UTV dealer survey
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September 2019
Can-Am was ranked as the top UTV brand based on how salespeople interact with consumers, according to a UTV dealer survey from Pied Piper Management. The study measures the treatment of UTV shoppers who visit franchise dealerships and ranks OEMs based on interaction with potential buyers. For example, the study tracks whether a salesperson offered a test drive or showed off the service department. Of the 22 OEMs rated in the survey, Can-Am was ...
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Dealernews
Pied Piper Places BRP Dealers on a Pedestal
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September 2019
For the second year in a row, BRP’s Can-Am dealerships ranked first in the Pied Piper Prospect Satisfaction Index® (PSI®) U.S. UTV Industry Benchmarking Study. Pied Piper’s annual PSI mystery shopping studies rate American dealerships on the customer service and shopping experience of different powersports brands in the industry. Between September 2018 and July 2019, over 2,000 Utility Task Vehicle (UTV) mystery shoppers visited dealerships to ...
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» View PDF of Article (5.15 MB)
Powersports Finance
Kubota dealers most likely to discuss finance options, survey reveals
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September 2019
The salespeople at Kubota dealerships are more likely than other OEM dealers to bring up the topic of financing to customers, according to a UTV dealer survey from Pied Piper Management. The study measures the treatment of UTV shoppers who visit franchise dealerships and ranks the OEMs based on how salespeople interact with potential buyers. For example, the study tracks whether a salesperson offered a test drive or showed off the service ...
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» View PDF of Article (3.05 MB)
Powersports Business
Can-Am dealers rank highest in UTV shopping study
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September 2019
For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index (PSI) U.S. UTV Industry Benchmarking Study. The study measured in-person treatment of UTV shoppers who visited a dealership. Rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring of dealership behaviors to industry sales success. ...
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» View PDF of Article (3.74 MB)
MPN Magazine
Pied Piper: BRP Can-Am Dealers Ranked No. 1 in Prospect Satisfaction Index
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September 2019
For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index (PSI) U.S. UTV Industry Benchmarking Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership. Rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring of dealership behaviors to ...
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» View PDF of Article (4.15 MB)
Rural Lifestyle Dealer
BRP's Can-Am UTV/Side-By-Side Dealers Ranked #1 by 2019 Pied Piper Prospect Satisfaction Index
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September 2019
For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index (PSI) U.S. UTV Industry Benchmarking Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership. Rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring of dealership behaviors to ...
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» View PDF of Article (5.76 MB)
Press Release: BRP'S CAN-AM UTV/SIDE-BY-SIDE DEALERS RANKED #1 BY 2019 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))
Industry benchmarking study measured in-dealership treatment of U.S. UTV/Side-by-Side shoppers
September 2019
Monterey, California, USA – September 9, 2019 – For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. UTV Industry Benchmarking Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership. Rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” ...
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» View PDF of Article (596.4 KB)
