Recent Press - Secret Shopping (Page 8)

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Press Release: INFINITI DEALERS RANKED HIGHEST BY 2017 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))

Press Release: INFINITI DEALERS RANKED HIGHEST BY 2017 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))

July 2017

Monterey, California – July 10, 2017 – For the second year, Nissan’s Infiniti brand dealerships ranked highest in the newly released 2017 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. Auto Industry Benchmarking Study. The study measured treatment of car-shoppers who visited 5,289 dealerships throughout the country. Study rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to ... Read More >

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Powersports Business BMW dealers rank No. 1 in prospect study

Powersports Business
BMW dealers rank No. 1 in prospect study

May 2017

Prospect Satisfaction Index reveals in-dealership treatment of U.S. motorcycle shoppers BMW motorcycle dealerships were the top ranked brand in the newly released 2017 Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Benchmarking Study. The study measured treatment of motorcycle shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring ... Read More >

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Motorcycle Product News BMW Tops this Year's Pied Piper Benchmarking Study

Motorcycle Product News
BMW Tops this Year's Pied Piper Benchmarking Study
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May 2017

BMW motorcycle dealerships were the top ranked brand in the newly released 2017 Pied Piper Prospect Satisfaction Index (PSI) U.S. Motorcycle Industry Benchmarking Study. The study measured treatment of motorcycle shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. Harley-Davidson dealers were ranked second, while ... Read More >

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Dealernews BMW Motorrad Dealers top Pied Piper mystery shopping report

Dealernews
BMW Motorrad Dealers top Pied Piper mystery shopping report
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May 2017

MONTEREY, CA – BMW Motorrad dealerships are tops among mystery shoppers in Pied Piper’s 2017 Prospect Satisfaction Index survey. Harley-Davidson Dealers were ranked second on the 2017 report, and Indian Motorcycle and Ducati tied for third. The annual study measures treatment of shoppers who visit a dealership. The researchers tie scoring results with a brand’s sales success. Performance for the 2017 ranking varied considerably from brand to ... Read More >

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Ultimate Motorcycling BMW Motorcycle Dealerships Ranked Highest In 2017 Pied Piper Satisfaction Study

Ultimate Motorcycling
BMW Motorcycle Dealerships Ranked Highest In 2017 Pied Piper Satisfaction Study
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May 2017

The Pied Piper Management Company LLC released today the results from its annual industry bench-marking study that measures how effectively U.S. motorcycle dealerships transition a shopper into a customer. The study—in its 11th-straight year—measures the treatment of shoppers who visit the dealerships, tying in mystery shoppers and dealership sales success. BMW motorcycle dealerships claimed first place in the 2017 Pied Piper Prospect ... Read More >

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Press Release: BMW MOTORCYCLE DEALERS RANKED FIRST BY 2017 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R)) 11th annual industry benchmarking study measures in-dealership treatment of U.S. motorcycle shoppers

Press Release: BMW MOTORCYCLE DEALERS RANKED FIRST BY 2017 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))
11th annual industry benchmarking study measures in-dealership treatment of U.S. motorcycle shoppers

May 2017

Monterey, California, USA – May 1, 2017 – BMW motorcycle dealerships were the top ranked brand in the newly released 2017 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. Motorcycle Industry Benchmarking Study. The study measured treatment of motorcycle shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. ... Read More >

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Wards Auto Dealership Internet Effectiveness Has Long Way to Go

Wards Auto
Dealership Internet Effectiveness Has Long Way to Go
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March 2017

Before Porsche gets up and accepts an award for the auto brand with the most Internet-effective dealerships, here’s a qualifier: It could have done better. So could virtually all the brands on the Pied Piper’s annual Internet Lead Effectiveness Benchmarking Study, says Fran O’Hagan, the consultancy’s president and CEO. The company measures and indexes how dealerships by brand respond to mystery shopping inquiries received through a store’s ... Read More >

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Automotive News First Shift Porsche Dealers Treat Customers Best when Responding to On-Line Questions

Automotive News First Shift
Porsche Dealers Treat Customers Best when Responding to On-Line Questions
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March 2017

For the seventh year, Pied Piper measures how every brand’s dealers respond to customer inquiries through dealer websites. Pied Piper's annual study sent 18,000 mystery shoppers on-line to dealerships nationwide to see how effectively salespeople respond. Read More >


Automotive News Porsche stores repeat atop online response study

Automotive News
Porsche stores repeat atop online response study
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March 2017

Porsche dealerships earned the top spot in Pied Piper's annual online lead-responsiveness study for the second year in a row, despite scoring three points lower than last year. The auto industry's overall performance for effective lead response has not improved in five years. Porsche dealerships earned the top spot in an online lead-responsiveness study for the second year in a row, despite scoring three points lower than last year, Pied Piper ... Read More >

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PORSCHE TOP RANKED; MERCEDES-BENZ MOST IMPROVED  FOR RESPONSE TO CUSTOMER INTERNET INQUIRIES,  REPORTS PIED PIPER PSI(R)

PORSCHE TOP RANKED; MERCEDES-BENZ MOST IMPROVED FOR RESPONSE TO CUSTOMER INTERNET INQUIRIES, REPORTS PIED PIPER PSI(R)

March 2017

Industry average performance declined for the second year 3 out of 10 customers failed to receive a personal response within 24 hours Monterey, California – March 6, 2017 – Porsche dealerships ranked highest in the 2017 Pied Piper PSI® Internet Lead Effectiveness® Benchmarking Study, which measured how auto dealerships responded to customer inquiries received through a dealership website. Mercedes-Benz dealerships were the most improved brand ... Read More >

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