Recent Press - Used Car News

Subaru dealerships ranked highest in the 2025 Pied Piper PSI Internet Lead Effectiveness Auto Industry Study, which measured responsiveness to internet sales leads coming through dealership websites. Following Subaru were Infiniti, Acura, Toyota and Lincoln. Pied Piper submitted customer inquiries through the websites of 4,023 automobile dealerships representing all major brands. Each inquiry asked a specific question about a vehicle in ... Read More >

Serra Automotive was ranked first out of 20 auto dealer groups in Pied Piper’s 2024 PSI Service Telephone Effectiveness (STE) Study, which measured the efficiency and quality of service telephone calls from a customer’s objective of quickly and easily setting up a service appointment. Following Serra Automotive in the rankings were Napleton Automotive Group, Berkshire Hathaway Automotive and Group 1 Automotive. “Successful service departments ... Read More >

Infiniti dealerships were ranked highest according to the 2024 Pied Piper PSI Internet Lead Effectiveness Study, which measured responsiveness to customer internet leads coming though dealership websites. Following Infiniti were Volkswagen, Cadillac, Subaru, and Polestar. Pied Piper submitted mystery-shopper customer inquiries through the individual websites of 3,957 dealerships, asking a specific question about a vehicle in inventory, and ... Read More >